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National Margarita Day is a yearly promotion that sells over 45,000 margaritas in one day.
Creative execution included:
Logo Creation • Promotion Look & Feel • Photo Shoot Art Direction
External Restaurant Signage • Team Member Apparel • Web & Mobile Site Content • Paid Digital Creative
Social Media Content • Email Content • In-Restaurant Team Member Amplifications • Take-Home Cups
Produced in partnership with brand marketing team, photographers, food stylists, Social Media Managers and culinary teams.
All work displayed was produced during employment at Darden Restaurants. The samples shown here are to show the evolution of branding guidelines to incorporate projects not included in each brand’s previously established style guide. All images and content are the property of Darden Restaurants and is republished with permission.
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