Creative execution for each included:
Logo Creation • Promotion Look & Feel • Photo Shoot Art Direction
External Restaurant Signage • Team Member Apparel • Web & Mobile Site Content • Paid Digital Creative
Social Media Content • Email Content • In-Restaurant Team Member Amplifications
Produced in partnership with brand marketing team, photographers, food stylists, Social Media Managers and culinary teams.
All work displayed was produced during employment at Darden Restaurants. The samples shown here are to show the evolution of branding guidelines to incorporate projects not included in each brand’s previously established style guide. All images and content are the property of Darden Restaurants and is republished with permission.
4, 3, 2 Rum! is a promotion to celebrate National Rum Day
every August with cocktail specials.
On the weekends, spend time in the Islands enjoying endless pours of your favorite or change it up each round.
Cinco de Mayo is a yearly celebration that lasts all
month long with Classic Margarita specials.
Thanksgiving is celebrated with Island-inspired Thanksgiving specials and other Caribbean favorites.
Rummer Solstice is a promotion to kick off the first
official day of summer with cocktail specials.
Cheers to turning 21 with legendary cocktail specials.
Junkanoo Jam is an Island New Year's celebration with the vibrancy of the Bahamian street parades and cocktail specials.